FOR FOUNDERS WHO ARE DONE PLAYING SMALL ONLINE
You know what you do and why it matters. The moment you sit down to write it, speak to a camera, or introduce yourself to a stranger, a flatter, more careful version of you shows up instead.
SEEN IN ROOMS WITH
THE REAL PROBLEM
You are not missing ideas, experience, or a content strategy.
You are filtering yourself out before anyone else gets the chance to.
That is not a marketing problem. That is an identity problem.
And it shows up differently than you think.
FOUNDERS · CONSULTANTS · OPERATORS · COACHES · EXECUTIVES · EXPERTS
That is the work we do here.
WHAT IT'S COSTING YOU
The clients who found someone else because they couldn’t tell you apart.
The stage you didn’t pitch because your bio didn’t feel ready.
The post you wrote, rewrote, and deleted before anyone saw it.
The introduction you gave in the room that didn’t match the one you give online.
That gap is not permanent. It’s not even complicated.
It’s just unaddressed.
"Nuria is an expert when it comes to content creation, brand voice, and storytelling. She helped me develop some really fun, unique, and engaging ways to share my work with my audience. She is a wealth of wisdom and an absolute leisure to collaborate with. If you're looking for support to grow or elevate your brand and voice, she is your girl."
Nicola, relationship intimacy and communication coach.
WAYS TO WORK TOGETHER
1:1 MENTORSHIP
This is not a content course. It is a 12-week process where we excavate what is already there (your experience, your judgment, your way of seeing things) and build the system that makes it visible. Spots are limited by design.
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A newsletter and space for founders who have stopped waiting until they have enough to start showing up. Ideas on voice, story, and self-recognition, every week.
Join free →IN-PERSON EVENTS
Real conversations with people who are actually building something. London. Barcelona. Chicago. New York. Miami.
Join the Community →SPEAKING & FACILITATION
Keynotes and workshops for corporate teams, accelerators, and founder communities on the gap between internal expertise and public presence.
Reach out →"You are by far the best investment I made to my business to date."
Lauren Basler, Executive Coach
FREE TO JOIN
A newsletter and space for founders who are done being the best-kept secret in their industry. Every week: ideas on voice, story, and showing up in a way that actually sounds like you.
Free. Unsubscribe any time.
YOUR MOVE
The Expansion Formula is 12 weeks, one on one, and limited to a small number of founders at a time. Built by Nuria Garcia — coach, community builder, international speaker.
Apply to work together →Not sure yet? Start with the community →